https://thespotforpardot.com/2018/04/29/using-gifs-in-email-marketing-to-surprise-delight/ A home for marketers on Salesforce to shape the future together Tue, 08 Mar 2022 20:23:50 +0000 hourly 1 https://wordpress.org/?v=6.7.1 https://thespotforpardot.com/2018/04/29/using-gifs-in-email-marketing-to-surprise-delight/#comment-1304 Thu, 08 Nov 2018 20:40:08 +0000 https://thespotforpard.wpengine.com/?p=1401#comment-1304 We used a gif for the first time in a pardot email and noted a spike in the number of opt outs. Do you know if a security wall could have auto-opt-out recipients? OR are all opt outs intentional by each recipient? We had higher CTR but we also noted that there was email link tracking and shared email which falsely raised the pardot score of users.

]]> https://thespotforpardot.com/2018/04/29/using-gifs-in-email-marketing-to-surprise-delight/#comment-1303 Tue, 04 Sep 2018 14:33:20 +0000 https://thespotforpard.wpengine.com/?p=1401#comment-1303 Havent used gif but we have tried personalized image using https://niftyimages.com/ and this can be very impactful 🙂

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